We build each programme around the client's business and stay with the team after the room is empty.
Most sales professionals in Bangladesh hold a BBA or an MBA, so the concepts of selling are already familiar — usually from a single course in an entire degree. The classroom gives the vocabulary. What it cannot easily give is the judgement: the distributor who has stopped growing, the target that will not split cleanly, the outlet that will not take one more line.
That judgement sits with practitioners. Every SaleSync programme is designed and delivered by people who have carried a number themselves, so the room learns not only what the frameworks say, but where they hold and where they fail.
We start with your markets, channels and numbers, and spend time with the people we will train before we design.
Short inputs, then work: cases from your own market, exercises and role-plays. Every session leaves a tool the team will use.
Participants go into the market during the programme, then bring back what they found and plan around it.
Delivered in English, switching to Bangla wherever it helps the room.
A written session summary and the working tools from each session. Training decks are not circulated.
A summary within seven working days, a programme report for the client and a 30-day follow-up.
Every programme is drawn from SaleSync's sales capability repository: ten pillars and more than 190 topics, from selling and salesmanship to route to market, distributor management, trade promotions, analytics and sales leadership. Each topic is mapped to the level it suits, from salesman to national sales manager.
Our own CRAVE framework — Coverage, Route to market, Availability, Visibility, Engagement — runs through our field sales and trade marketing work.
Salesmanship, persuasion and negotiation
Coverage, distributors and dealers
Channels, promotions and visibility
Planning, analytics and people